December 10, 2025
The Knowledge Hub:
Trends, news & views
Welcome to our knowledge sharing hub. Discover the latest industry-leading insights, case studies, COVID-19 and traveller sentiment trends, and hot-off-the-press product news.
Just Landed
5 insights from Skyscanner Ascend 2025
Skyscanner Ascend 2025 welcomed advertising leaders from airlines, destinations, agencies and brands who travelled from around the world to explore how traveller behaviour is shifting, how our AdTech is evolving, and how we continue building products and solutions that support partners and travellers in meaningful ways.
10 December 2025
Skyscanner at Phocuswright Global: Accelerating Traveller-First Innovation
For the first time as Skyscanner CEO, Bryan Batista joined the industry's most influential leaders at Phocuswright 2025, exploring what’s next in the world of travel tech while sharing the latest product developments at Skyscanner.
8 December 2025
Singapore Tourism Board achieves 78× ROAS with smart targeting and full-funnel storytelling
Overview
Singapore has long been recognised as one of Asia’s most dynamic and attractive destinations, known for its rich cultural mix, vibrant culinary scene, and world-class attractions. But in today’s highly competitive travel landscape, even iconic destinations need to work harder to capture attention and convert interest into bookings.
24 November 2025
Wait, there’s more. Lots more.
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Increasing working holiday visas for Tourism Australia
Smashing booking goals for Tourism Ireland
Helping VisitScotland attract more travellers after Covid-19
Growing Edinburgh Airport’s global route network
Helping TUI reach the right travellers, faster
Promoting Maldives as a safe destination during Covid-19
