Skip to content

Reach millions of people searching for travel

Inspire, influence and win more travellers across the customer journey.

Advertising (Product)-iPhone

Connect with travellers as they dream, plan and book.

We’ll help you say the right thing at the right time to drive brand awareness and bookings.

Data Insights
Data Insights

Engage them from the first touchpoint

Dreamers are always thinking about their next trip – but often don’t know where and when to go. Beautiful, impactful ads open their eyes and pique their interest.


Help them dive deeper into a destination

Planners want to discover more about a destination. Our content is packed with brilliant trip ideas, itineraries and useful recommendations to get them excited.


Get them to book right then and there

Bookers are getting close to buying their flight but might need an extra nudge. Striking ads with bold CTAs in the lower funnel encourage them to take the final step.

Data Insights

Data smarts underpin everything we do.

We use real-time search intent data to keep campaigns flexible, responsive and impactful. It’s a proven formula that delivers a big increase in ROI for our partners.

users per month
are looking for trip inspiration
of sessions are on mobile

The power of mobile

Target users on their preferred platform

More trips are now planned and booked on small screens, with almost 75% of Skyscanner sessions taking place on a mobile device.

What’s more, ads on our app achieve a greater number of clicks and take the user from their search to your booking page in just two clicks.

Campaign Optimiser tool

Grow your share of voice and bookings

Our self-service Campaign Optimiser tool reveals the routes travellers are searching for in real time – so you know where to quickly launch ad campaigns.

  • Discover new upsell opportunities
  • Increase market share of voice
  • Maximise your return on ad spend
  • Promote distressed routes
“Skyscanner gives Puerto Rico the platform to reach a world of travellers, showcase our island and increase vacation bookings.”

Campaign Optimiser grew TUI’s share of voice on several popular routes by up to 1,149%.

Hey, good lookin’

Our range of ads are designed to catch the traveller’s eye and make you stand out from the crowd.

Native Inline

Be seen in search results

Native Inline ads place your brand in relevant search result pages and link straight through to your website booking page.

Combine branding, live prices, itinerary details and direct messaging to inspire confidence and action.

Search results on ipad and iphone
Advertising (Product)-iPad Pro-1

Display Banners

Drive traffic with display banners

Attract travellers, build brand recognition and generate more traffic with our dynamic and static display ads.

Display banners allow for destination imagery, itinerary information and live prices to grab attention, while clear messaging and CTAs encourages clicks.

Travel Insight

Turn traveller behaviour into actionable insights

We offer all advertising partners access to Travel Insight, our business intelligence tool revealing powerful insights into search demand, route popularity and destination trends.

  • Identify new growth opportunities
  • Know when and where to run marketing campaigns
  • Improve market performance and share
IPad showing TIV and competition analysis

Our partners


Make a splash.