April 16, 2019

How to get the most from your programmatic advertising

Q&A with Global Senior Commercial Manager Stefan Zahariev (SZ) and Global Programmatic Ops Manager Elliott Donnelly (ED)

April 8, 2019

The state of programmatic advertising in the travel industry

Looking for quick ways to improve the success of your programmatic advertising campaigns? Global Senior Commercial Manager Stefan Zahariev and Global Programmatic Ops Manager Elliott Donnelly share their top tips in this interview.

February 28, 2019

Skyscanner uses Google to create native ads

The global travel experience is evolving and travellers today are demanding more customisation at every stage of their journey. This means it’s even more crucial for brands to effectively deliver targeted advertising.

August 30, 2018

Chad Sanderson on Experimentation vs. Optimization [video]

Chad Sanderson joined us for Skyscanner’s Experimentation Day to host a session on Experimentation vs Optimisation. Chad is an experimentation focused product manager, analyst, and data scientist. He is currently the Senior Experimentation Product Manager for Sephora, and has led or helped...

August 28, 2018

Using Machine Learning to power advertising

June 27, 2018

10 techniques to make your sponsored content shine

June 13, 2018

Skyscanner dynamic native ads win ‘Best Sell Side Innovation’

Following on from our win at the Campaign Media Awards, we are thrilled to have our dynamic native ad solutions recognised at The Drum Digital Trading awards as the ‘Best Sell Side Innovation’.  

May 29, 2018

Skyscanner’s approach to the programmatic travel world

This is a guest blog by Advertising Sr. Commercial Manager, Lourdes Losada. Lourdes started working with programmatic advertising before ‘programmatic’ was even a word and has worked within the digital space for the last 12 years. She currently leads America’s programmatic and data strategies from...

April 13, 2018

Skyscanner Native Advertising Solutions with Google win at the Campaign Media Awards

March 6, 2018

What is Advertising Quality Science?

In this blog post, Skyscanner Data Scientist Ruth Garcia gives her take on Advertising Quality Science and explains why Skyscanner have it at the top of their priority list.