Currently in Beta
SAMURAI: AI Advertising Collaborator
Ask SAMURAI
Meet SAMURAI, your AI collaborator within Skyscanner Ads Manager. SAMURAI makes advertising simpler, smarter and more intuitive so you can spend less time managing campaigns and more time achieving your goals.
SAMURAI is in a closed beta development, only available for select partners to test.
Your Campaign Creator
Simply tell SAMURAI what you want to achieve using natural language, and it will help you build your campaign, simplifying the setup process and reducing manual effort. SAMURAI makes getting started easier than ever.
Your Always-On Guardian
Never miss an opportunity to improve your campaigns. SAMURAI proactively monitors campaign performance, identifying issues that need attention and highlighting opportunities to improve delivery. With automated email alerts, you’ll know when action is needed, without having to constantly check your dashboards.
Your On-Demand Analyst
Not sure why your campaign is underdelivering or how to make your budget work harder? SAMURAI helps identify potential issues and provides actionable recommendations to improve performance. From budget adjustments to smarter targeting and optimisation opportunities, SAMURAI helps you understand what to change and why, so you can make more informed decisions.
Your Problem-Solver
Understanding campaign performance shouldn’t require hours of analysis. Simply ask SAMURAI a question about your campaign, and it will turn complex data into clear, easy-to-understand insights. Explore what’s working, identify performance trends and uncover opportunities to improve future campaigns, all through a simple conversation.
Your Feedback Matters
SAMURAI is continuously evolving, and your feedback plays an important role in helping us improve the experience. We encourage you to share your feedback using the built-in feedback feature. It’s quick and easy to rate SAMURAI’s responses:
-
Find the feedback icons: Below each SAMURAI response, you’ll see a thumbs-up and thumbs-down icon next to the question “Is this helpful?”
-
Rate the response: Select the thumbs-up icon if the answer was helpful, or the thumbs-down icon if it wasn’t accurate, relevant or useful.
