August 28, 2018

We Understand Our Travellers More than Ever

This is a guest blog post by Experimentation Manager, Sophie Harpur. Sophie has been working towards making the complex world of experimentation accessible to everyone at Skyscanner for the past two years. She loves her role of fostering the experimentation culture at Skyscanner, if you are...

January 23, 2018

Building a growth business

Skyscanner is first and foremost a technology business. This means that we are constantly running experiments, and our product is constantly changing. At the same time, we have experienced changes in the world of marketing – specifically the transition to digital which changes at a much faster rate...

September 1, 2016

Skyscanner Guides: Social Media Advertising in 8 Simple Steps

Social media advertising can be a rich source of traffic, if handled correctly. Running a successful social ad campaign is not all the different from running a social media account; those who succeed have a well-crafted plan and are willing to remain vigilant and interactive, while those who just...