The Knowledge Hub:
Trends, news & views
Welcome to our knowledge sharing hub. Discover the latest industry-leading insights, case studies, COVID-19 and traveller sentiment trends, and hot-off-the-press product news.
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Skyscanner at ITB Berlin 2024: Summer travel & sustainability insights
ITB Berlin returned this March to welcome travel providers, experts and businesses for three days of networking, insights and discovery. As one of the world’s largest travel shows, the event this year recorded nearly 100,000 attendees.
We were there too, sharing our latest insights on summer travel and sustainability initiatives, while soaking up the atmosphere and watching a keynote or three about the future of travel tech (hint: it’s all about AI).
A Golden Opportunity: Helping Visit California draw more UK travellers to the state
“Our campaign with Skyscanner showed the real value of metasearch, from inspiring undecided travellers to exceeding our booking targets. The partnership played a big role in helping drive Visit California’s post-pandemic recovery.”
Acelya Sal, Account Director, Black Diamond (Visit California Rep. UK & IE)
Celebrating the X. Awards 2023: Recognising creativity & innovation in tourism
We were thrilled to welcome over 40 DMOs from across the world to our London office a couple of weeks ago for two Future. Destination. Brand. events – the Digital Leaders Roundtable and the first ever in-person X. Awards.